Signals of Noise

Category: data and analytics

e-Commerce and Memory [3]

This post is part of a series where I develop a concept of adding “memory” to e-commerce sites to improve the experience of customers with the site. [Part 1, Part 2] While I am at discussing the usefulness of adding some memory to e-commerce sites, I thought I might as well take a stab at [...]

e-Commerce and Memory [2]

In continuation of the idea that e-commerce experience can be improved with a little bit of memory I introduce some ways this can be implemented.

e-Commerce and Memory [1]

E-commerce is built on a lot of analytic capabilities driving recommendation engines that suggests what we could buy based on what we and others have done on the site. But it could improve the experience immensely by trying to remember a few things.

India to Provide Access to Public and Government Data

India to join the open data revolution in July – India This portal which has been modeled on Data.gov, a portal which offers public and government data to the outside world, aims to share non-sensitive data from various Indian ministries for general public use in scientific, economic and developmental programmes. In November last year I had written [...]

How Not to Chart: The McKinsey Way

If you want to learn how to create charts that communicate data in a very intuitive way, you will want to avoid picking up learnings from how McKinsey does it.

Social Media Metrics: One Size Don’t Fit All

A report from Econsultancy shows that while most businesses want to invest in social media, the investment is still at best just modest. Here’s why and what can be done.

Price Wars, Data and Portability

Data portability has the potential to make our experience with social networks richer. Only if they start thinking about sharing themselves.

Want to Jump on the Measurement Bandwagon?

Before you jump on to the measurement bandwagon you should first try and answer these questions.

Leverage App Usage Data Proactively

Many products collect anonymous usage data from their users. However, the data is mostly used internally without helping users directly to improve their experience with the product.

The Power of Data Visualization

Nice talk on the use of context in visualizing data and information. And a bonus talk by the data visualization master himself.