- Behavioral Targeting Brings Clear Benefits to Publishers: eMarketer research on the benefits of behavioral targeting. Nothing surprising. But do consumers like it?
- Paid And Earned Media: An Unlikely Marriage: Is social just another channel in the advertising mix or those who think social media will full on replace advertising?
- What is the motivation behind following brands on Twitter?
- Y Combinator’s Biggest Demo Day: 36 Y Combinator backed startups present their products. Some really interesting products out there. I am really excited about two visualization products Chart.io and Leftronic.
- Business Plans Are Dead, Long Live Business Plans: Are business plans relegated to B-school competitions? Views on the usefulness of the traditional static business plans versus dynamic, collaborative plans and the importance of business models.
- Facebook Beats Orkut in India: It was inevitable. But Orkut is readying new features to fight off Facebook. Too little too late?
- Why Privacy Is Not Dead: The way privacy is encoded into software doesn’t match the way we handle it in real life.
- Google Sees Facebook Threat in String of Deals: I have already written about this. Google can’t ignore social.
Innovation and Management
- How Xerox Innovates with Emerging Markets’ Brainpower: Very interesting “open innovation” approach to R&D compared to the typical captive units of most other multinationals.
- Who innovates more, Apple or HP? Competition or monopoly – which is a better spur to innovation? The post is based on a paper by economists of the New York Fed who use the Mac-vs.-PC divide as a way to answer this question.
David McCandless: The beauty of data visualization (via TED)